CPM – Cost Per Mille Advertising Definition

CPM – Cost Per Mille or also known as CPT – Cost Per Thousand Impressions is online advertising ad model when cost is calculated by impression.

Advertisers pay the publisher (typically a website owner) when the ad is shown. Cost Per Mille or CPT means per thousand impressions, or loads of an advertisement.

However, some impressions may not be counted, such as a reload or internal user action.
cost per mille advertising definition


For example, A $100 CPM means the advertiser paid $100 per every 1,000 times his ads appears on a website.

If you have 700 regular unique visitors generates about 1000 impressions a day on your site, these people are not likely to click on CPC ads, so I’d say CPM ads are probably a better way out.

Here’s few of the top paying CPM (Cost Per Mille) ad network alternatives that I’ve come to know, used or heard before:

More information:

 

Top Paying CPM Ad Network Alternatives
adBrite
ValueClick Media
Clicksor
InfoLinks
Technorati Media
Tribal Fusion
CPX Interactive
Vibrant Media
Adtegrity
Bardzo Media
BurstMedia
Casale Media
ClickBooth
InterClick
RealTech Network
AOL Advertising
Adpepper
BannerConnect
AdSmart

CPM – Cost Per Mille Advertising Definition 4.00/5 4 votes

 

 

 

4 Comments

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  • aivil says:

    I have heard a lot about many terms being used in advertising for generating revenue. But CPM is the most popular of them all, but used by premium quality networks.
    So i would advise to only join the network which is well established and reputed, after all it’s about your hard earned money and don’t let go it in random direction.

  • Michel says:

    Thank for the definitions. It clarifies a lot for me

  • Ravi says:

    Hi,

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    Thanks,
    Ravi
    ravi@topadexchange.com
    Skype : crktech7
    +91 9700840347

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